Bang & Olufsen launched their first set of headphones back in 1978. Now, forty-five years later, they have released the newest edition, designed by their ‘little sister’ brand B&O Play.
A short video we made, exploring some of our holistically designed Branded Space projects.
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Last year Johannes Torpe was appointed as the first ever Creative Director of the Danish high-end audio brand Bang & Olufsen. Together with his talented design team, Johannes has been working at full speed on the new flagship-store design in order to get it ready in record time. Focusing on providing an engaging sensory experience for the customer, the notion of ‘magic’ is injected into every element of the new design. With a selection of exclusive, high-quality materials and the intention of revolutionizing the regular retail experience, the design re-emphasises Bang & Olufsen as a luxury brand.
During the annual Milan furniture fair ‘Salone del Mobile’ this April, Johannes Torpe curated an exhibition at the Pal Zileri showroom that explored the idea of craftsmanship in design. The exhibition was a collaboration between three companies from three different countries; Danish audio brand Bang & Olufsen, Italian suit and fashion design company Pal Zileri and Japanese fabric manufacturer HOSOO.
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